Meet Katie Casciato
Katie can be found lost in a good book, exploring holistic wellness or spending time in nature.
As content manager at Roopco, Katie leverages the art of storytelling to create engaging, on-brand content for our diverse range of B2B, professional services, corporate and non-profit clients. In addition, she leads the management and execution of our agency’s content marketing strategy.
With a balanced blend of strategic and creative thinking, Katie has a decade of experience in content writing and editing, content marketing, PR, brand strategy and project management. Her professional background is complemented by a technical skillset in SEO, data analytics and marketing automation.
Since joining Roopco as an assistant account executive in 2013, Katie has worked her way up through the agency in progressive, client-facing roles. Most recently, she served as an account supervisor for three years. In this role, she developed and managed a wide variety of strategic content marketing projects for our client base.
Prior to joining our agency, Katie was a copy editor for Water Environment Federation, a technical communications intern for Parker Hannifin, and a PR/communications intern for the Chardon Local School District. A proud Ohio University bobcat and E.W. Scripps grad, she has two bachelor’s degrees in journalism and psychology.