Media Strategy Builds Awareness

Media Strategy Builds Awareness

Forging ahead with media relations for Republic Steel

Republic Steel is North America’s leading supplier of special bar quality (SBQ) bars, a highly engineered product used in critical components of automobiles, off-highway vehicles and industrial equipment. Republic Steel tasked Roop & Co. with providing counsel regarding the company’s media relations and social media strategy.

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About The Author

As director of graphic design, Lynn DeChant manages and oversees the creative process behind our clients’ integrated communications projects. She has the perfect balance of keen business acumen and creative flair to deliver key messages with high visual impact.