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Website Redesign Drives Lead Generation for Pipeline Repair Company

The Pipe Line Development Company (PLIDCO), a leading manufacturer of pipeline repair and maintenance fittings, enlisted Roop & Co. to redesign its website with a modern look and feel, interactive features, an easy-to-use content management system and improved functionality. Among its features is a live chat option that generates high-quality leads for the company. The project included strategic planning, site architecture, content creation, design management and SEO. View the site at www.plidco.com.

About The Author

As content director at Roop & Co., Katie leverages the art of storytelling to create engaging, on-brand content for our diverse range of B2B, professional services, corporate and non-profit clients. She has a decade of experience in content writing and editing, content marketing, PR, brand strategy and project management.