B2B Businesses

B2B Businesses

Getting in front of B2B buyers is challenging.
They’re short on time and inundated with sales pitches.

At Roopco, we have developed and executed a variety of strategic content marketing campaigns for B2B businesses for more than 20 years. Our team knows the sales cycle and understands your audience. We can help you build awareness for your products and services, generate qualified leads, nurture those prospective customers through the sales funnel to shorten the buyer’s journey and, ultimately, close more deals.

KEY MARKETING DELIVERABLES:

Marketing Strategy

Sales Brochures

White Papers

Blog Posts

Print & Digital Advertising

Email Campaigns

Social Media Posts

Website Development

Media Placements

Agency Partnership Revs Up Communications for Automotive and Mobility Suppliers

Roopco has formed a strategic alliance with Bianchi PR, a Detroit, Mich.-based public relations agency with 30+ years of expertise serving automotive and mobility tech suppliers. This collaboration combines the synergistic power of Bianchi PR’s hyper-specialized B2B automotive public relations expertise with Roopco’s broad portfolio of branding, content marketing and digital communications solutions in the B2B industrial and manufacturing spaces.

Learn More
integrated marketing campaign case study | drone technology, roofing industry

CASE STUDY

Integrated Marketing Approach Launches Drone Technology in the Roofing Industry

Tremco Roofing & Building Maintenance, a leading provider of roofing and weatherproofing solutions, enlisted Roopco to develop an integrated marketing campaign to announce the launch of its innovative SkyBEAM drone technology. Key to this strategy – which included a mix of media relations, digital content, social media, video and internal communications – was leveraging two significant events related to the new service offering.

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Want to get in front of your B2B buyers and generate more leads?