Regular, transparent investor communications are vital.
But it can be challenging to stay at the forefront of stakeholder needs.
At Roopco, we have more than 20 years of experience helping NYSE-traded public companies tell their stories to the investment community – from institutions and investors, to financial analysts – in a way that creates value for key shareholders and drives continued growth. We can help you develop an investor communications strategy, craft key messaging, enhance your company’s reputation and maximize sell-side media coverage.
KEY MARKETING DELIVERABLES:
Investor Relations Campaign Engages Retail Base for NYSE-Listed Company
RPM International Inc., a $5 billion, NYSE-listed company, sought to enhance investor relations with its long-valued retail base. In order to determine an approach that would resonate best with retail investors, Roopco surveyed 1,600 of RPM’s shareholders of record. Key findings of this survey shaped messaging, communication channels and a strategic investor communications plan.